laboratoriosvertex.com

Privacy PolicyPersonal Data Processing Policy

Laboratorios Vertex S.A.S. (Colombia) and Laboratorios Vertex LLC (United States); hereinafter jointly referred to as Laboratorios Vertex

Effective Date: December 10, 2024

1. Data Controller

Laboratorios Vertex processes personal data through two entities:

Colombia — Main Data Controller

  • Laboratorios Vertex S.A.S.
  • Tax ID (NIT): 900.141.315-4
  • Address: Carrera 106 # 15A–25, Manzana 16, Bodega 114A, Zona Franca Bogotá, Colombia
  • Contact email: operaciones@laboratoriosvertex.com

United States — International Data Controller

  • Laboratorios Vertex LLC
  • Address: 1111 Brickell Ave, Miami Beach, FL, 33131, United States
  • Contact email: operaciones@laboratoriosvertex.com

Both entities share technological infrastructure and processing protocols, ensuring compliance with applicable Colombian regulations (Law 1581 of 2012) and international best practices.

2. Personal Data Processed

Depending on how the data subject interacts with our platforms, products, or services, we may collect:

  • Identification data: name, ID number, email, phone number.
  • Professional data: profession, specialty, work contact information.
  • Sensitive data: only when strictly necessary (health information, images, biometric data from video surveillance).
  • Website browsing data: IP address, approximate location, cookies, on-site activity, submitted forms.

3. Purposes of Data Processing

Personal data is processed for the following purposes:

General purposes

To carry out the corporate purpose of Laboratorios Vertex.

  • To manage services related to medical devices, technical assistance, and professional support.
  • To inform about medical products, updates, academic, scientific, or corporate events.
  • To comply with legal, contractual, regulatory, and health surveillance obligations.
  • To identify the needs of clients and healthcare professionals to improve products and services.
  • To carry out educational campaigns, authorized marketing, loyalty programs, or institutional activities.
  • To gather information for analysis and decision-making.
  • To manage requests, complaints, or claims (PQRS).
  • To ensure security in physical facilities.
  • To inform about changes to this policy.

4. Specific Purposes by Type of Data Subject

Patients, users, and healthcare professionals

  • Registration and monitoring of medical device users.
  • Technical, clinical, and training support.
  • Scheduling of technical assistance or professional support.
  • Administrative processes, billing, and collections.
  • Communication through telephone, electronic, or physical means.
  • Safety alerts or product updates.
  • Scientific, academic, or statistical studies (with identity dissociation).
  • Satisfaction and quality surveys.
  • Use of images with express authorization.

Employees

  • Recruitment, hiring, and termination processes.
  • Payroll, social security, and occupational health and safety.
  • Performance evaluations and security background checks.
  • Institutional photographic records (with authorization).
  • Document management and internal archiving.

Suppliers and third parties

  • Contractual and administrative management.
  • Compliance evaluation.
  • Payment processing, billing, and tax reporting.
  • Verification of service delivery.

5. Sensitive Data

Sensitive data will only be processed when:

  • The data subject provides express authorization.
  • It is necessary to protect life or physical integrity.
  • It is required for judicial actions or proceedings.
  • It is used for historical, statistical, or scientific purposes with identity dissociation.

6. Data of Children and Adolescents

Data will only be processed with authorization from their legal representatives and always respecting the best interests of the minor.

7. Data Processors and International Transfers

Laboratorios Vertex may share data with:

  • Technological providers (hosting, CRM, support platforms).
  • Third parties providing contracted services.
  • Regulatory authorities when required by law.

Any international transfer will comply with adequate protection standards. All third parties must ensure proper security measures and comply with the obligations established in this policy.

8. Cookies and Tracking Technologies (Website Only)

Laboratorios Vertex’s website uses:

Types of cookies

  • Necessary: essential for the basic functioning of the site.
  • Analytics: traffic measurement, browsing behavior, and user interaction.
  • Functional: to remember user preferences.
  • Advertising (if applicable): authorized marketing campaigns.

Automatically collected data

  • IP address.
  • Approximate location.
  • Device type.
  • Pages visited.
  • Time spent on the site.
  • Forms and events triggered.
  • Date and time of access.
  • Traffic source (referral link or search engine).

Users may manage or disable cookies from their browser settings. Information collected through cookies will not be used for purposes not authorized by the data subject.

9. Rights of Data Subjects

Data subjects may:

  • Access their personal data.
  • Know, update, and correct their information.
  • Request proof of authorization.
  • Revoke authorization or request data deletion.
  • Be informed about the use of their personal data.
  • File complaints before the Colombian Superintendence of Industry and Commerce.

10. Procedure for Exercising Rights

Data subjects may submit requests to:

operaciones@laboratoriosvertex.com

Requests must include:

  • Full name
  • Type and ID number
  • Contact information
  • Description of the right being exercised
  • Supporting documents (if applicable)

Laboratorios Vertex will respond within the timeframes established by applicable regulations.

11. Term of Validity

Databases will remain active as long as the purposes of processing persist or legal obligations exist.

Once fulfilled, data will be deleted.

This policy is effective as of December 10, 2024, and may be consulted on the official Laboratorios Vertex website.

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